NEC Leadership Summit 2024

Maersk invited 70 European managers to its headquarters in Hamburg to develop the strategic roadmap for the coming years in a trusting and inspiring environment. The aim was to discuss key content together and lay the foundations for successful implementation.

c.next once again took on the role of one-stop shop: Together with our client, we developed a customized event concept, designed a visually appealing set design and developed the core content messages. These were communicated to the participants with a multi-layered dramaturgy and clear chronology to achieve maximum impact.

A well-thought-out agenda design and interactive workshop formats created the framework for an intensive exchange. Top-class external keynote speakers inspired with new perspectives, while activating and team-building measures strengthened collaboration. The program was complemented by honest, targeted panel discussions with long-standing customers, which provided valuable impetus for practical implementation. The combination of agility, strategic depth and personal exchange made this event a successful starting point for the future direction.